2025 Honoree

Luis Fernández

NBCUniversal Telemundo Enterprises

North Star

Honored for transforming Spanish-language television with groundbreaking programming and expanding Telemundo’s reach through innovative storytelling and news initiatives.

Luis Fernández is Chairman of NBCUniversal Telemundo Enterprises, a world-class media company and industry leader in the production and distribution of premium Spanish-language content to U.S. Hispanics and audiences around the world. He oversees the company’s fast-growing multiplatform portfolio, including Telemundo’s flagship broadcast network and its entertainment, sports and news programming units, its digital and streaming platforms and the Universo cable network.

Under his leadership, Telemundo’s news programming expanded significantly with standout shows like Noticias Telemundo Mediodia which showcased his commitment to informative and engaging content. Spanish television drama also transformed under Fernández’s watch, with groundbreaking “Super Series” like El Señor de los Cielos and La Reina del Sur drawing in younger audiences and setting new benchmarks in the genre.

His drive to diversify content—from reality TV to documentaries and sports—made Telemundo more dynamic and inclusive, while prioritizing co-production, partnerships, and digital strategies has solidified a legacy of innovation.

Prior to this role, Fernández served as EVP of Network News for Telemundo, launching new franchises including Noticias Telemundo Investiga and Telemundo Planeta Tierra, the first environmental reporting unit in Spanish-language television news. A seasoned and well-respected entertainment, news and sports media executive, Fernández previously served as International CEO of Real Madrid for the Asia-Pacific Region, where he played a key role in expanding its brand reach to new audiences worldwide. Before this, he was President of Entertainment and President of Univision Studios for Univision Communications, developing some of the highest-rated broadcast and digital programs during a historic ratings period for the company.

Fernández also served as Executive President of Radio Television Española (RTVE), and. his prior leadership roles extend through multiple media organizations in Spain, including Canal+, Telecinco, Cadena SER, Radio EL PAÍS and Cadena COPE. Additionally, he served as GM of Plural Entertainment, a television and film production company owned by Grupo Prisa, and was named CEO of PROMOFILM US, where he executive produced several films.